John Deere Acquires Blue River Technology

Deere & Company has signed an agreement to acquire Blue River Technology, a leader in applying machine learning to agriculture based in Sunnyvale, California.

As an innovation leader, Blue River Technology has successfully applied machine learning to agricultural spraying equipment and Deere is confident that similar technology can be used in the future on a wider range of products, May said.

Blue River has designed and integrated computer vision and machine learning technology that will enable growers to reduce the use of herbicides by spraying only where weeds are present, optimizing the use of inputs in farming – a key objective of precision agriculture.

This interview is with Willy Pell, Director of New Technology, Blue River Technology; and Deanna Kovar, Director, Production & Precision Ag Marketing at John Deere. Interview with John Deere and Blue River